Accor Hotels: The Complete Corporate Travel Solution for Global Businesses

Corporate travel managers face a constant challenge: securing consistent rates and service standards across multiple destinations while managing costs.

Accor eliminates this complexity by offering standardized booking processes and predictable pricing across diverse markets.

From luxury executive stays to budget-friendly bookings, Accor's 45+ hotel brands (including Sofitel, Novotel, Mercure, and ibis) allow companies to centralize spend, streamline approvals, and offer travelers globally consistent experiences under one umbrella.

Accor operates 5,700+ hotels across 110 countries with full GDS integration, making it one of the most comprehensive hotel networks available for corporate travel programs.

Travel advisors and TMCs also benefit from Accor's dedicated HERA loyalty program, which rewards bookings with points, exclusive incentives, and enhanced productivity tools that streamline client service and boost revenue opportunities.

Why Accor Stands Out for Corporate Travel Programs

Designed for Diverse Corporate Needs

Whether you're supporting a CFO in Singapore or a sales team in Chicago, Accor's tiered brand portfolio helps align travel policy with traveler preferences and budgets:

• Luxury & Premium: Sofitel, Pullman, MGallery
• Midscale: Novotel, Mercure
• Economy & Extended Stay: ibis, ibis Styles, ibis budget, Adagio

Infrastructure That Integrates with Your Tech Stack

Accor's properties are fully bookable through all major Global Distribution Systems (GDS), eliminating friction for travel management teams:

• Primary booking: RT code across Amadeus, Sabre, Galileo, Worldspan
• Luxury properties: SB (Sofitel), PU (Pullman) for targeted access
• Centralized tools: Consistent booking experience across the board

This level of integration supports policy compliance, enhances data visibility, and simplifies reconciliation for finance teams.

Accor's Corporate-Focused Brand Portfolio

Luxury & Executive Segment

• Sofitel properties serve C-suite and VIP travel requirements with luxury amenities and prime business district locations.
• Pullman hotels focus specifically on business travelers with meeting facilities, executive lounges, and connectivity infrastructure.

Key features:

• Prime locations: Financial districts and airport proximity
• Business centers: 24/7 connectivity and meeting spaces
• Concierge services: Local business support and transportation coordination

Mid-Scale Business Properties

Novotel and Mercure brands balance comfort with cost-effectiveness for standard corporate travel. These properties maintain consistent business amenities across international locations.

Standardized offerings:

• Wi-Fi connectivity: Complimentary high-speed internet
• Meeting rooms: On-site conference facilities
• Business services: Printing, shipping, and administrative support

Economy and Extended Stay

• ibis brand family (ibis, ibis Styles, ibis budget) provides cost-controlled accommodation without sacrificing essential business amenities.
• Adagio properties offer extended-stay solutions for long-term assignments.

HERA Travel Advisor Program

Accor's HERA program is a global loyalty and rewards platform designed exclusively for travel advisors and TMCs.

The program generously rewards advisors for bookings at participating luxury and lifestyle Accor brands, while also offering a suite of productivity tools, enriched hotel content, and helpful resources to enhance productivity and client service.

Educational materials and regular updates support advisors' product knowledge, but HERA's emphasis is on sales performance, recognition, and personal rewards.

Program Features and Benefits:

• Performance-Based Rewards: Earn points, exclusive incentives, and recognition for eligible Accor bookings via GDS, direct channels, and the HERA portal.
• Elite Recognition: Top advisors can access HERA Challenges, special events, and benefit from dedicated helpdesk and HERA Champion contacts.
• Enhanced Tools: Use direct hotel contacts, detailed hotel profiles, and custom booking confirmations for client management.
• Educational Resources: Stay current with informative fact sheets, sales updates, and select learning modules.
• Dedicated Support: Accor offers travel advisor support for all questions related to HERA, commissions, booking requests and more. Advisors can also use this dedicated email: HERA.members.ww@accor.com.

HERA is Accor's dedicated loyalty and rewards program for travel professionals. It should not be confused with Accor Live Limitless (ALL), which is the guest loyalty program designed for hotel guests.

Support Resources:

Advisors benefit from a dedicated support structure, including:

• 24/7 reservation support at 1-888-880-0303
• Commission inquiries at commission.ta@accor.com
• General support via accor.travelagencies@accor.com

Optimize Your Corporate Travel Program with Hickory

Corporate travel programs don't have to accept rate disadvantages as inevitable.

Global travel alliances like Hickory Global Partners deliver the buying power and program benefits that level the competitive playing field for mid-market organizations.

The partnership combines Accor's 50+ years of global hospitality leadership with Hickory's data-driven revenue optimization, creating measurable advantages for corporate travel programs that need enterprise-level access without enterprise-level volume.

Centralize your hotel spend, access robust reporting, and deliver consistent traveler experiences—all while maximizing savings.

Ready to compete on equal terms? Hickory specialists help qualifying travel organizations unlock exclusive rates, implement cost-reduction programs, and optimize corporate travel ROI through documented revenue management systems.

Contact Hickory Global Partners - Discover immediate savings opportunities with Accor and other strategic partnerships.