
Chris DanePresident and Managing Partner, Hickory Global Partners
Chris Dane stands as one of the corporate travel industry's most experienced and influential leaders, serving as President and Managing Partner of Hickory Global Partners with over 50 years of travel industry expertise.
A Certified Travel Industry Executive (CTIE), Dane has fundamentally transformed how corporate travel consortia operate, moving from traditional buying-club models to sophisticated data-driven revenue management platforms that generate substantial new income streams for travel management companies.
Five decades of travel industry leadership
Chris Dane's career trajectory reads like a comprehensive history of the modern travel industry's evolution. Beginning with early positions at the predecessor to Frontier Airlines and a transformative 20-year tenure at American Airlines, Dane developed groundbreaking crisis management frameworks that would reshape industry standards. His program at American Airlines, created to handle worst-case scenario incidents with families of victims, became so influential that the FAA later required similar programs for all airlines flying in the United States.
Since returning to Hickory Global Partners as President and Managing Partner in 2013 (after initially consulting for the company in 2005-2006), Dane has orchestrated a fundamental transformation. Under his leadership, Hickory has evolved from a traditional consortium model into a platform that eliminates the data challenges inherent in traditional consortia while providing real-time booking analytics and guaranteed ROI for partners—an unprecedented approach in the consortium space.
The scale of Hickory's operations under Dane's leadership is substantial: the company now provides access to 50,000+ hotels in over 8,000 cities across 180 countries, partnerships with 60+ global airlines, and ground transportation services in 8,000+ locations across 150 countries.
Most recently, in 2024, he spearheaded a strategic joint venture with Advantage Travel Partnership to create "Global Stays - The Accommodation Network," combining resources to serve 1,900+ TMCs and corporate travel departments across 158 countries with a total accommodation spend of $2.9 billion annually.
This followed the 2023 launch of the award-winning Hickory Solutions365, a 24/7 global travel support center that provides comprehensive after-hours service, business process outsourcing, staffing solutions for agencies, and complex group travel management capabilities for corporate incentive trips.
Strategic vision for corporate travel's future
Looking forward, Dane articulates a clear vision for corporate travel's evolution that addresses emerging market realities. He champions the concept of "blended travel" that acknowledges the growing convergence of business and leisure trips, positioning Hickory to serve this evolving market through its InteleTravel partnership.
On sustainability and innovation, Dane advocates for carbon-conscious business travel practices while leading discussions on NDC implementation and its implications for airline distribution.
His strategic focus on serving independent TMCs and smaller corporate travel departments fills a crucial market niche often overlooked by larger consortia, embodying his philosophy that success comes from "measurement, accountability, and guaranteed ROI."
Chris Dane's half-century journey through the travel industry represents more than individual achievement—it embodies the transformation of corporate travel management from transactional service to strategic business partnership. Through his leadership at Hickory Global Partners, pioneering crisis management frameworks, and commitment to data-driven innovation balanced with human expertise, Dane continues to shape how corporations, travel management companies, and consortia collaborate to create value in an increasingly complex global travel ecosystem. His legacy extends beyond operational excellence to fundamental industry transformation, establishing new standards for accountability, partnership, and measurable success in corporate travel management.
Certifications
- Certified Travel Consultant (CTC)
- Certified Travel Industry Executive (CTIE)
Media appearances
- “Is the airline industry threatened by consumer complaints?” - Fox Business, July 2024
- “Boeing reports possible falsified records to FAA” - Scripps News, May 2024
- “Care for Customers in Crises” - Steve Preda’s Management Blueprint Podcast, May 2024
- ‘The Naked Truth On Airlines, Hotels & Biz Travel – from travel legend Chris Dane. Plus, the ‘Costas’ of Spain, the $5,000 cocktail and more!’ - No Tourists Allowed, July 2022